Benefit/ingredient statements for products

1. LIPOSOMES: Used to condition the skin cells on the scalp so that there is no tension between 
   the roots of the hair and the scalp. This prevents breakage of the pair at the roots.
2. SAGO OIL TEA: A gentle moisture that makes the hair flexible and creates glowing shine.
3. WILD THYME EXTRACT : A moisturizing extract that enables the texturizing of the hair before drying.
4. BALM MINT EXTRACT: The secretion of small evergreen that gives volume without thickness. 
5. SOY LECITHIN: A spreading agent that creates manageability.
6. ALTHEA EXTRACT: The althea root prevents split ends and loathes the mucous membranes. 
7. LAVENDER OIL: A moisturizer that penetrates and remains within the hair shaft creating body and shine.
8. AMMONIUM LAUREL SULFATE:  Primary surfactant with good cleansing and foaming properties.
9. COCAMIDOPROPYL BETAINE: Secondary Amphoteric surfactant with mild and conditioning properties. 
10. AVOCADAMIDE DEA AND AVOCADO OIL: Surfactant which combines the benefits of a natural oil
    (avocado's with the functional properties of an alkanolamide surfactant). It helps prevent dry scalp
    condition, enhances wet and dry combing, and gives sheen and conditioning to the hair.
11. HYDROXYPROPYL TRIMONIUM HYDROLYZED SOYA PROTEIN: A quaternized protein derived
    from a natural vegetable  source which helps replace protien on damaged hair. It has moisture-binding
    properties, improves hair condition, and gives the hair body and manageability. 
12. STEARDIMONIUM HYDROXYETHYL CELLULOSE: A quaternized cellulose which is substantive to the hair. 
    It enhances wet and dry combing, increases body, and reduces flyaway. 
13. JOJOBA OIL: An emollient derived from a natural source which helps give the hair a silky and
    conditioned state.
14. LACTAMIDOPROPYL TRIMONTIUM CHLORIDE: A cationic humectant which helps give superior
    water absorption and retention.
15. GLYCERIN: A humectant and moisturizer. 
16. VINYL ACETATE/CROTONIC ACID/VINYL NEODEC ANOATE COPOLYMER: A polymer which shows
    excellent holding property, manageability, gloss and adhesion to the hair without flaking.
17. DIMETTIICONE COPOLYOL: A surface active silicone polymer which gives sheen to the hair.
18. PANTHENOL:Vitamin B complex which helps to give hair sheen while moisturizing.
19. ACETYLATED LANOLIN ALCOHOL:  A derivative of lanolin used to soften, and smooth the skin and hair; 
    also functions as an emulsifier to blend water-soluble ingredients with water-insoluble ingredients.
20. AMINOMETHYL PROPANOL: A specialized, organic neutralizing agent which controls the water solubility
    of the resin film and the humidity-resistance properties of the finishing mist.
21. BENZOPHENONE-4: A complex, ultraviolet light absorber to help maintain the color of the products itself
    and also protect hair colors, whether natural or synthetic from changes due to the sun's harmful rays.
22. CETEARYL ALCOHOL: A naturally derived, alcohol that provides the creamy consistency of the conditionaer
    and facilitates its application on the hair. Also functions as an additional lubricating and combing aid, helps
    prevent moisture loss, and adds richness and texture to the conditioner for uniformity of application,
23. CETRIMONIUM BROMIDE:   A specialized cationic conditioning ingredient with strong substantively to hair. 
    Provides easy comb-ability while softening the hair fiber and making it more flexible and elastic.  Increases fiber lubricity, reduces static electricity, and imparts a soft and natural feel.  The primary wet-phase
     conditioning component of the conditioner.
24. ETYL ACETATE: An auxiliary emulsifier which adds sheen to the hair.
25. CETYL ALCOHOL: A fatty alcohol of natural origin that provides the creamy consistency  of the conditioner and facilitates its application to -the hair. Also functions as an additional lubricating and 
    combing aid, helps prevent moisture loss and adds richness  and texture to the conditioner for
    uniformity of application.
26. CITRIC ACID: A naturally-derived, food-grade acid commonly found in citrus fruits and vegetables; maintains proper PH balance and restores acid mantle to the hair and scalp.
27. COCOAMPHODIACETATE: A mild, gentle, non-irritating, yet effective surfaceactive  agent which thoroughly cleanses the hair without excessively stripping away the necessary oils;  produces
     good flash foam and a large foam volume.
28. COCAMIDE DEA: Naturally derived from coconut oil; multi-functional conditioning agent,  foam stabilizer
    and viscosity builder. Provides luxurious feel and richness of lather. Finally, it gives a highly desirable
    texture to the product. 
29. COCOAMPHOCARBOXYPROPIONATE: A naturally derived, low foaming, long chained conditioning agent
    which provides exceptional lubricity and contributes to the soft, elegant feel, of the conditioner. Is a  synergistic
    conditioning component responsible for detangling hair and leaving a soft easy combing feeling.
30. CYCLOMETH ICONE: A specialized silicone polymer that aids in plasticizing and leaving the fixative
    system in the hairspray. Provides gloss and lubricity to the hair fiber, as well as lubricity for sprayer
    orifices of the pump to prevent any clogging. Also adds sheen to hair and speeds the drying process. 
31. DETON17-ED WATER: a high quality water purified through activated carbon filtration, deionization
    and sterilization; acts as a vehicle for application of surface active agents and a solvent for emulsified
    dirt; sebum, oil and other debris.
32. DICE TYLDIMONIUM CHLORIDE: A cationic conditioning ingredient which provides ease of combing and
    silky smoothness to the hair.
33. DISOPROPYLDIMERATE: A light, penetrating emollient which provides a high gloss to the hair.
34. DIMETHICONE: A silicone polymer which contributes to the overall gloss and smoothness of hair. 
    Also used in foam control.
35. DIMETHICONE COPOLYOL: A sheen and lusterizing agent to highlight hair and aid in maintaining
    a flexable yet firm styling finish.
36. DMDMHYDANTOIL: a complex preservative used in the control of micro organism growth in shampoo.
37. ETHYL ESTER or PVM/MA COPOLYMER: A complex hair fixative copolymer which adds exceptional clarity,
    and flexibility to the hair. This is also the primary film-forming component of the spray. Resists penetration of
    moisture to keep hair non-tacky.
38. FRAGRANCE: A combination of synthetic and natural derivative of essential oils and fragrance components
    to leave hair pleasantly aromatic. 
39. GLYCERIN: A naturally derived humectant that is believed to penetrate the hair shaft. It softens and swells the
    shaft to make it more water retentive.
40. GLYCOL STEARATE: A special fatty acid derivative responsible for the pearlescent appearance of shampoo.
41. WHEAT PROTEIN: A highly refined, natural thickening agent derived from whole wheat. Wheat protein improves body and shine while imparting conditioned. feel to the hair. 
42. HYDROXYETHL CELLULOSE: A natural thickening agent derived from wood pulp and fiber to provide body
    to the gel and aid in controlling individual hail sections while rolling curls or styling. 
43. HYDROXYPROPL BISSTEARYLDIMONIUM CHLORIDE: A bio-quaternary ammonium compound. It reduces friction on the hair, eases combing and leaves hair feeling soft and manageable.
44. LAURAMIDE DEA: A multi-functional conditioning agent, foam stabilizer and viscosity builder derived from coconut oil. It provides a luxurious feel and richness of father, acts as a stabilizer for the shampoo base, and  provides the desirable texture to the shampoo itself.
45. LECITHIN: A vegetable-based emulsifier to maintain the stability of the emulsion formula. It also provides a source of specialized fatty acids, and vitamin derivatives.
46. METHYL GLUCCETH-20: A naturally derived water soluble emollient, humectant and moisturizer.
47. METHYLPARABEN: A food grade preservative to prevent growth of micro- in the shampoo base.
48. NONOXY NO-10: A nonionic agent for solubilization of fragrance and incorporation of insoluble  reaction of other raw materials into the product.
49. PANTHENOL: A vitamin 13-complex group which provides cumulative conditioning effects after extended and
    regular use. It's absorbed quickly by the hair to provide moisture regardless of atmospheric conditions.
50. PEG-100 STEARATE: A blend of naturally derived emulsifiers to couple water soluble ingredients with water
     insoluble ingredients.
51. PEG-25 HYDROGENATED CASTOR 01L: a naturally derived emulsifier which has good super-fatting and
    emollient properties; contributes to the smooth texture of the finished product.
52. PEG-40 CASTOR OIL: A naturally emollient derived from castor oil which gives body and shine to the hair
    and helps restore a natural, healthy appearance.
53. PEG-75 LANOLIN OIL: An effective moisturizing and lubricating agent.
54. PEPPERMINT OIL: A naturally derived, oil used to impart sheen to dry hair and to provide a pleasant fragrance.
    
55. POLYQUATERNIUM-10: A complex, ionic polymeric conditioning agent derived from wood cellulose. 
    Provides body while it improves curl bounce and adds fullness to the hair. It further improves wet and dry combing, detangling, and imparts sheen, adding a silly feel to the hair.
56. POLYQUATERNIUM-04: A complex, cationic polymeric conditioning agent. This component conditions as
      well as facilitates distribution of the detergent.
57. POLYQUATERNIUM-07: A complex, cationic polymeric conditioning agent which adds body
    and improves comb-ability.
58. POLYQUATERNIUM-11: As specialized cationic polymeric material which adds exceptional flexibility
    and substantivity to hair. It improves wet combing, feel and manageability of the hair.
59. POLYSORBATE-20: A naturally derived emulsifier and solubilizer to facilitate the coupling of water
    soluble with water insoluble ingredients in the formulation.
60. PVP/VA COPOLYMER: A film former that adds body and set to the hair. It is the main resin responsible for the holding power of styling gel. 
61. QUATERNIUM-2: A specialized cationic conditioning agent and hair fixative combination to
    aid in combing wet hair during styling and to provide hold but flexible finish curls upon setting the hair.
62. SD ALCOHOL-40: An exceptionally high-purely ethyl alcohol specially denatured 
    to render it unsuitable for human consumption. It functions as the primary  vehicle for application of the hair fixative system. Evaporates completely on application 
    without leaving residue.  Also acts as a secondary vehicle for styling gel application and provides rapid drying for maximum holding.
63. SODIUM CHLORIDE: An electrolyte necessary for proper viscosity control to produce a liquid shampoo
    base that readily dissolves or disperses in water to quickly and profusely build a cleansing 
    lather that functions well and is pleasant to use.
64. SODIUM LAURYL SULFATE: A mild surface active agent which provides good flash foam and excellent foam volume. It effectively and completely cleanses hair and scalp without excessive stripping action.
65. SODIUM PCA: A natural moisturizing factor of extreme hygroscopic nature which increases softness and resilience to the hair.
66. SODIUM LACTATE: A hygroscopic agent which draws moisture to itself and thus to the hair-shaft to prevent further drying of the hair.
67. SODIUM LAURETH SULFATE: A moderately aggressive surface active agent, slightly more gentle then sodium lauryl sulfate with better solubility and emulsification properties. When used in conjunction with outer detergents, it provides moderate to high foam and is slightly less aggressive on the hair and scalp. Functions as a complimentary cleansing component in the shampoo.
68. SORBITAL: A humectant material naturally derived from corn syrup. Acts as an auxiliary moisturizing component in the conditioning system.
69. STEARALKONIUM CHLORIDEL: A complex cationic conditioning ingredient which demonstrates a natural affinity for fibrous protein and forms a  protective coating on the cuticle of the hair. Retards hair tangling and enhances wet comb-out properties and overall manageability. 
70. TEA-DODECYBENZGNESULFONATE: A moderate surface-active agent to enhance solubility and emulsification properties.  Used in conjunction with other major detergent components and helps boost foam volume.
71. TRISODIUM EDTA: An ingredient used in cleansing the hair shaft of such impurities as minerals and metals
    that can build-up on the hair.

BOTANICAL EXTRACT BENEFIT

• Aloe  - Soothing, Anti-irritant
• Babassu  - Conditioning 
• Balm Mint Extract  - Soothing
• Chamomile  - Soothing
• Cherry Bark  - Shine, Conditioning
• Coconut - Conditioning
• Comfrey - Soothing, Healing
• Cranesbill - Shine, Conditioning
• Ginseng - Conditioning
• Gotu Cola - Healing, Soothing
• Hawaiian Ginger - Stimulating
• Henna - Shine, Highlights
• Horse Chestnut - Conditioning, Protectant
• Keratin Amino Acids - Repairing, Conditioning
• Lemongrass - Normalize Oil
• Matricaria - Soothing
• Oak Bark - Shine
• Passion Fruit - Conditioning
• Raspberry - Conditioning, Shine
• Rose Hips - Highlights, Shine
• Sage Extract - Controls oil without drying
• Sea Kelp - Soothing, Conditioning
• Spirulina - Soothing, Fortifying
• Watercress - Thickening, Strengthening
• Witch Hazel - Astringent
• Yarrow - Healing

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